New Test Answers for Upwork's Social Media Marketing Test - Updated on January 2016: 1. What is the character limit for posts on Twitter? Answers: • 140 characters 2. How can a company place itself as an expert in a certain area of expertise? Answers: • Actively answer questions in the Q&A section of the site 3. What type of status updates would drive visitors to the company site? Answers: • A link to a new press release hosted on the company site 4. What is meant by A/B testing in marketing? Answers: • Testing 2 versions of an advertisement to see which elicits the best response 5. Using which of the following two methods can a company ensure that the proper audience finds their YouTube videos? Answers: • Post links on the company blog to the YouTube videos 6. How does a blog directly impact sales of a company? Answers: • It is typically used as the way to...
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